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Deciding to get back into the dating game can be nerve-wracking at any age. But the stakes may feel a little higher if you're in your 40s.

You may assume that people in your demographic either aren't interested in dating or are already settled into long-term relationships. However, according to a recent Pew Research Center analysis of Census Bureau data, as of 2021, nearly 25 percent of 40-somethings in the U.S. have never been married. Additionally, only 22 percent of unmarried adults ages 40 to 44 were cohabiting couples.

SEE ALSO: Dating predictions for the rest of 2024

So, have people in their 40s given up on finding love? Not at all. In fact, according to the Pew Research analysis, approximately one in four 40-year-olds who weren't married in 2001 tied the knot by age 60. But unlike people in their 20s and 30s, single people over 40 know what they want and aren't afraid to wait a little longer to find the right person.

How to start dating again at 40

Now, after that speech and spew of statistics, you're probably wondering what our grand plan is to get you out on the dance floor. The answer? Online dating. Before you scoff, hear us out.

Online dating is a great way to meet new people in a low-pressure environment. The best dating sites for people over 40 make it so easy to connect with potential partners. You can filter through profiles and find matches who share your interests and values. Imagine if you could do that when scanning the room at a party — it would save a lot of time and effort.

But before you download a bunch of apps, Kiana Reeves, Somatic Sex Educator, Intimacy Coach, and Chief Education Officer at Foria, recommends taking a moment for self-reflection: "We join dating sites because we’re looking for connection, whether in the form of a serious relationship, a casual fling, or something in between. With that in mind, it’s important to identify the kind of connection you’re looking for before you join any dating sites, apps, etc."

SEE ALSO: Tired of casual dates? Try the best dating apps for serious relationships

Next, consider your approach to online dating, Reeves says. "Are you looking for a casual swipe-through site to meet people in a new city? Are you someone who likes to make the first move? Are you looking for someone who is only interested in a serious relationship? Are you looking for someone who shares your same faith? How much time are you planning to devote to making a connection?"

Once you've clarified your dating goals, Reeves recommends "joining a couple [apps] to start out with, so you can feel out what kind of user experience makes the most sense for you." She adds, "Of course, if you’re feeling overwhelmed, it’s totally fine to just join one to start."

Ready to find love after 40? Or maybe you're looking for a no-pressure friend with benefits? We've got you. As data nerds, we've done the research, sourced expert advice, and did a lot of hands-on testing to find the best options for forty-something singles. Our comprehensive guide to the best dating apps for over-40 singles is here to help.

PRE-ORDER NOW: Apple announced a black version of the Apple Watch Ultra 2 at its Glowtime event on Sept. 9. It officially comes out on Sept. 20, but you can pre-order it now for $799.

Opens in a new window Credit: Apple Apple Watch Ultra 2 (satin black) $799.00
Pre-Order Here

No, Apple isn't discontinuing the Apple Watch Ultra — but it's not giving us the Apple Watch Ultra 3 yet, either.

Rather, all Apple could muster up in the way of upgrades in the past year that the Apple Watch Ultra 2 has been out is a new color for the Ultra 2 line: highly-awaited black. The scratch-resistant satin black titanium Ultra 2 (as well as a new black Milanese loop band) was announced at the Glowtime event on Sept. 9. Granted, the star of the show was definitely the iPhone 16, with a few other fun opening acts like the new Apple Watch Series 10 also scattered in — so someone had to take a backseat, I guess, and it was the Ultra 2 this time.

SEE ALSO: Apple Watch deals on older generations are worth checking out ahead of the Apple event

The black version of the Apple Watch Ultra 2 is available to pre-order for $799 now, and will be available officially on Sept. 20. For anyone who already upgraded to the Ultra 2 last year, an upgrade probably sounds comical — however, this elegant, moody new colorway just might be the push some athletes need to go Ultra over competing sports watches.

Since there are no new technical upgrades within the Ultra 2 to analyze, let's at least recap the pros of the Ultra 2 in general: Compared to a regular Apple Watch, the Ultra is more rugged and sporty. Powered by Apple's S9 chip and highly accurate U2 GPS chip, the Ultra 2 tracks just about any workout or activity you could throw at it — including extreme ones, like scuba diving or surfing thanks to the watchOS 11 update. The watch offers clutch features like automatic running detection or personalized tips on when to push or when to recover. Whether you're a lifelong athlete or are just getting into cycling or surfing after making the Olympics your entire personality, the Ultra Watch 2 is a serious training companion.

Debuted last year, the Ultra 2 is also armed with double tap. A quick double tap of your thumb and index finger (pinching emoji style) can trigger actions like answering a call or stopping a timer, depending on the activity you're up to.

The new black Ultra 2 is still made with 95 percent recycled aluminum and, like all new Apple Watch finishes, can be made carbon neutral.

Pre-order the iPhone 16 Pro and iPhone 16 Pro Max Best iPhone 16 Pro Pre-Order Deal iPhone 16 Pro Pre-order at Apple (from Sept. 13) Pre-Order Best iPhone 16 Pro Max Pre-Order Deal iPhone 16 Pro Max Pre-order at Apple (from Sept. 13) Pre-Order

Apple's iPhone Pro models have grown up. Say hello to the iPhone 16 Pro and iPhone 16 Pro Max.

As expected, the iPhone 16 Pro and iPhone 16 Pro Max offer a more advanced feature set compared to the entry-level iPhone 16 models — starting with the larger 6.3-inch and 6.9-inch displays, respectively.

Here are all the details Apple has divulged about the new Pro variants at the Sept. 9 Glowtime event.

iPhone 16 Pro and iPhone 16 Pro Max announced at Apple event 2024

Apple's new iPhone 16 Pro and 16 Pro Max have the following new features:

• New, larger displays: 6.3 inches for the iPhone 16 Pro, and 6.9 cinhes for the iPhone 16 Pro Max

• New color: desert titanium, alongside the old (but slightly altered) black and white titanium, as well as natural titanium

• Improved battery life

• New A18 Pro chip which is 20 percent faster than previous generation, while being less power-hungry than before

• Upgraded rear camera, with a new, 48-megapixel ultra-wide camera

• Camera Control button that lets you fine-tune your photographs as you take them

• Four new mics which enable features such as Audio Mix, which separates various audio elements from speech in your videos

• 4K video recording at 120 fps

New colors! Blacker black, whiter white, and desert titanium. Credit: Apple

There are, of course, numerous smaller upgrades, including Wi-Fi 7 support, new Photographic Styles, and the next-gen Ceramic Shield. Apple Intelligence will also be available on the device when it arrives in beta form next month.

There are, however, few features that are specific to the Pro models.

As for the differences between the iPhone 16 Pro and iPhone 16 Pro Max, the smaller model starts with 128GB of storage, while the Max starts with 256GB.

The battery life is also better on the iPhone 16 Pro Max: Apple rates it at 33 hours of video playback, and up to 105 hours of audio playback. The iPhone 16 Pro has up to 27 hours of video playback, and up to 85 hours of audio playback.

The price for the iPhone 16 Pro hasn't changed from last year. The iPhone 16 Pro starts at $999, while the iPhone 16 Pro Max starts at $1,199.

This story is developing ...

Mashable's currently on the ground in Cupertino for the Sept. 9 "Glowtime" Apple event. Check out our live blog to keep track of all things iPhone 16 before, during, and after the event.

PRE-ORDER NOW: The new AirPods 4 and USB-C AirPods Max are available for preorder in the Apple Store ahead of their Sept. 20 release. The AirPods 4 will retail for $129 without ANC and $179 with ANC, while the AirPods Max cost $549.

Quick links: Out Sept. 20 Apple AirPods 4 $129 at the Apple Store Pre-order Now Out Sept. 20 Apple AirPods 4 with Active Noise Cancellation $179 at the Apple Store Pre-order Now Out Sept. 20 Apple AirPods Max (USB-C) $549 at the Apple Store Pre-order Now

How about some new AirPods to go with your new iPhone 16?

Apple unveiled three new models of varying degrees of freshness at its "Glowtime" event on Monday, Sept. 9, including the all-new AirPods 4 (available with or without Active Noise Cancellation) and some updated USB-C AirPods Max in five new colors.

SEE ALSO: Apple Event 2024: Everything announced, including iPhone 16, Apple Watch Series 10

The AirPods 4 cost $179 with ANC and $129 without, while the AirPods Max are priced at $549. Preorders are now live in the Apple Store ahead of their official release on Friday, Sept. 20, with other retailers expected to follow suit shortly.

Apple did not announce a new version of the AirPods Pro during Monday's event, though it did showcase some new health features coming to the earbuds later this fall — including clinical-grade hearing aid functionality. Now that the standard (non-Pro) AirPods also have ANC, there's not much else differentiating them anymore.

This story is developing.

Mashable is currently on the ground in Cupertino for the Sept. 9 "Glowtime" Apple event. Check out our live blog to keep track of all things AirPods before, during, and after the event.

The tech giant went to court on Monday in a second antitrust trial, this one focused on its dominance in advertising technology software. The case could reshape its business.

Apple's "Glowtime" — the keynote event outlining the company's new product and hardware innovations — just unveiled a brave new world for the iPhone 16: Hot. Pink.

Apple fans and viewers were on high alert for the chromatic reveal, after rumors circulated that the new shade range would finally embrace the old rainbow-inspired colors of the brand.

"PINK IPHONE THIS IS NAWT A DRILL!!!!" wrote one X user. "you guys we finally got a REAL PINK iphone 😭😭," scream-cried another.

SEE ALSO: Apple Event 2024: Everything announced, including iPhone 16, Apple Watch Series 10 Tweet may have been deleted Tweet may have been deleted

In 2022, Mashable's Elizabeth DeLuna noted Apple's complete cultural miss in not tapping into the hot pink moment — an aesthetic shift pegged to a boom in popularity of what was coined "Barbiecore" — in favor of brand safe, subdued pink tones.

"The 2010s were enamored with shades that whispered; the 2020s call for hues that scream," wrote DeLuna. "Cultural fascination with anemic millennial pinks and rose golds is dying. As the government wrenches away our bodily autonomy, and global warming threatens our existence, we are embracing the heat of hot pink."

This year — defined by the neon green of Brat Summer and the high-energy, joy-filled campaign of Kamala Harris — demands similarly exuberant color shifts. And Apple has finally listened.

Tweet may have been deleted Tweet may have been deleted

Unfortunately, those eager to get their hands on the iPhone 16 Pro and Pro Max will have to pass on the new, unabashedly pink, which is only available on the standard models. The color is joined by two other jewel toned options, including a lighter, sea foam green color ("teal) and bright, cornflower blue ("ultramarine"). Standard black and white color ways are still available, too.

Cleaning floors is one of the most time-consuming household chores. If you have pets or kids (or pets and kids), it can also be incredibly unsatisfying — the moment your floors are finally shiny, someone throws some food or runs dirt through the house, and you’re back to square one.

It’s the kind of task we really want to hand over to the robots completely, and now, we can. Shark’s new PowerDetect™ 2-in-1 robovac is an advanced system that captures more dirt with less work from you.  

Opens in a new window Credit: Shark Shark PowerDetect™ 2-in-1 Robot Vacuum and Mop with NeverTouch™ Pro Base $999.99 at Shark
Beat dirt, dust, and common allergens Shop Now Ultra-low maintenance cleaning

You’ll hardly need to touch your PowerDetect™ robot for a full month. After every clean, it will return to its base to wash and dry the mopping pad, empty debris into a 60-day-capacity bin, and automatically refill its water tank for up to 30 days. The antimicrobial mopping pads are built to prevent bacteria and mold growth, setting the pad up for your next clean. 

You can also remove some mental maintenance by creating a map of your home with no-go zones and setting a cleaning schedule.  

Detailed cleaning with EdgeDetect 

Robot cleaners have a round shape that doesn’t typically play well with edges or corners in a home. Shark solved this dilemma with a genius EdgeDetect system that blasts air to push debris from the edges into the robot’s cleaning path. When mopping, the pad is extended for up to an inch to guarantee your floors are clean-clean, not just visibly clean. 

The DirtDetect feature can sense areas that have more debris and boosts vacuuming performance, while StainDetect tracks out strains and takes additional passes to help remove the stain. 

Credit: Shark Trap odors and allergens   

Whether you have pets or not, a house filled with dust and dander can be a nightmare for allergy sufferers. The bagless base of the PowerDetect™ traps 99.97 percent of dust and allergens* to help you breathe more easily [1]. Meanwhile, the Odor Neutralizer Technology will trap odors in, keeping them out of the air to freshen up your home.

The Shark PowerDetect™ 2-in-1 Robot Vacuum and Mop with NeverTouch™ Pro Base is available now for $999.99.

DISCLAIMER:

[1] Based on ASTM F1977 of particles .3 microns and larger. Allergens are non-living matter.

Apple Intelligence is now coming to the iPhone 16 series — and it's free.

There was some debate about whether Apple's new suite of AI tools would cost a subscription fee. But VP of Software Craig Federighi confirmed at the Apple event on Monday, that it doesn't cost a thing — besides the actual cost of the iPhone 16 which starts at $799 and $899 for the iPhone 16 Plus.

SEE ALSO: Apple Event 2024: Everything announced, including iPhone 16, Apple Watch Series 10

Apple's collection of AI features, branded as Apple Intelligence, made its debut at WWDC 2024, showcasing new AI-powered tools like a smarter Siri, notification summaries, Genmoji, and more. Initially, Apple Intelligence was reserved for the iPhone 15 Pro and iPhone 15 Pro Max models. But now, the non-Pro versions of the iPhone 16, which arrive on Sept. 20, are getting it, too.

Apple Intelligence comes to iPhone 16

Here are the Apple Intelligence features announced for the iPhone 16. As noted during the event, many of the Apple Intelligence features are processed on-device. For those that require cloud computing, Apple has dedicated Apple Intelligence servers called Private Cloud Compute that don't store user data and are used only to process requests.

• Writing Tools: As Federighi said, Apple Intelligence is available "wherever you type," including third-party apps like Slack and Goodreads. The AI integration helps iPhone 16 users draft, rewrite, and proofread text.

• Transcription and summaries in Notes: Apple Intelligence enables Apple users to record, transcribe, and summarize calls and audio recordings in the Notes and Phone apps.

• Genmoji: With Apple Intelligence, you can create new emoji by typing a description or create new images with Image Playground.

• Photos: In the Photos app, you can find an image you're looking for by typing a description or even a specific moment in a video. Apple also introduced a "Clean Up" tool that uses Apple Intelligence to remove unwanted objects or people that get in the way of your perfect shot.

• AI-generated summaries: In Mail and notifications on the home screen, you can get a quick summary of your inbox in the Mail app. Apple Intelligence also provides AI-generated summaries of notifications and prioritizes them based on importance.

• Behold, the new Siri: As promised, Siri is more natural, contextually relevant, and more personalized. Aside from voice prompts, you can type to Siri. The voice assistant also has more expansive knowledge for helping troubleshoot or accomplish something on your iPhone 16. Siri also has more contextual on-screen awareness, so it sees what you see on the screen, or a collection of photos you referenced.

Apple Intelligence on iPhone 16 will be available in beta in October as part of the iOS 18.1 update. It will start in the U.S. in English and then roll out to other countries.

What other Apple devices support Apple Intelligence

Apple Intelligence is also compatible with the iPhone 16 Pro and iPhone 16 Pro Max, as well as last year's iPhone 15 Pro and iPhone 15 Pro Max models, with the iOS 18.1 update. It will also be available on iPad with the iPadOS 18.1 update, Mac with the M1 chip, and later on the macOS Sequoia 15.1 update.

If you were wondering, Apple briefly mentioned ChatGPT as an option for various AI features. But it's not expected to be available with the first Apple Intelligence update in iOS 18.

Mashable is currently in Cupertino for the Sept. 9 "Glowtime" Apple event. Check out our live blog to keep track of all things Apple Intelligence before, during, and after the event.

The Swedish battery manufacturer said it would eliminate jobs and seek partnerships as it grappled with competition from China.

The iPhone 16 and iPhone 16 Plus are here!

As expected, four new iPhones were announced at Apple's Sept. 9 "Glowtime" event on Monday: The iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max.

SEE ALSO: Apple Event 2024: Everything announced, including iPhone 16, Apple Watch Series 10

This year, the base-level non-Pro iPhones have some nice bonuses they didn't have before.

Here's everything you need to know about the new iPhone 16 and iPhone 16 Plus models.

Apple announces iPhone 16 and 16 Plus

Apple noted a bunch of cool new features while showcasing the iPhone 16 and iPhone 16 Plus, including:

• Brand new ultramarine, teal, and pink colors

• 2,000 nits peak brightness

• 6.1-inch display for iPhone 16, 6.7-inch display for Plus

• Customizable action button on the side of the phone (from iPhone 15 Pro)

• New camera control physical feature that you can use to, well, control the camera

• A18 Bionic chipset (iPhone 15 was A16)

This story is developing...

Mashable's currently on the ground in Cupertino for the Sept. 9 "Glowtime" Apple event. Check out our live blog to keep track of all things iPhone 16 before, during, and after the event.

Apple made a relatively minor announcement about their Watch Ultra series at its September 9 "Glowtime" event: There's no Ultra 3, but the Apple Watch Ultra 2 is now available in "satin black." This is the first time the Watch Ultra has been available in multiple colors.

SEE ALSO: Apple Event 2024: Everything announced, including iPhone 16, Apple Watch Series 10

The Watch Ultra will also get the watchOS 11 updates. That means it will now display Live Activities and more training features with Training Load. Additionally, the Watch Ultra 2 will detect sleep apnea. It costs $799.

The Watch Ultra was first introduced in 2022, as the more specialized (and expensive) Apple Watch option. It has a longer lasting battery life and a significantly larger display. As Apple marketing would tell you, the Ultra is designed as your companion for adventurous exercise such as hiking, swims, kiteboarding sessions, and with the updates to watchOS 11 snorkeling and scuba trips.

The Ultra has yet to receive a major upgrade from its original model, but remains the more technical and more expensive Apple Watch.

This story is developing ...

Mashable's currently on the ground in Cupertino for the Sept. 9 "Glowtime" Apple event. Check out our live blog to keep track of all things Apple Watch before, during, and after the event.

The new Apple iPhone 16 may have taken center stage at today's Apple event, but that's not the only new product announcement you should keep your eyes on.

Today, Apple revealed the next generation of Apple AirPods 4. Allow us to break down all the new details of the new earbuds.

Apple introduces AirPods 4

As mentioned, the AirPods 4 have arrived, and here's everything Apple divulged about the new devices.

• The new AirPods 4 line has two different models. AirPods 4 and a higher end AirPods 4 with Active Noise Cancellation.

• Both models have audio quality improvements, like personalize spacial audio and voice isolation, which removes background noise.

• The design of the AirPods 4 has been updated with more comfortable earbuds and a shorter AirPods Pro-like stem.

• New Siri interactions allow users to just nod yes or no to answer questions from Siri while wearing AirPods 4.

• Active Noise Cancellation on the higher-end AirPods 4 automatically reduces noise around the user and adjusts the volume based on their surroundings. A new Conversation Awareness feature lowers the user's earbuds volume automatically when they start talking.

• A new USB-C charging case. The higher end model comes with a charging case that can be wirelessly charged and has a speaker to help with the Find My feature.

AirPods 4 price, preorder details

• AirPods 4 is priced at $129 for the base model and $179 for AirPods 4 with Active Noise Cancellation. The new AirPods are can be pre-ordered today and will be available September 20.

Apple also introduced new health features for the AirPods Pro and new color headphone options for the AirPods Max.

This story is developing ...

Mashable's currently on the ground in Cupertino for the Sept. 9 "Glowtime" Apple event. Check out our live blog to keep track of all things Apple Intelligence before, during, and after the event.

Apple is using Apple Intelligence, a suite of tools for generating images and text, to upsell the iPhone 16. But you can get similar features elsewhere.

Apple's "Glowtime" event kicked off with a dramatic unveiling of its new, sleeker Apple Watch Series 10, complete with new display, sound, and even health features.

Wedged within announcements of a slimmer screen and new watch faces was a brand new, "breakthrough" health sensor that can monitor and alert users who may suffer from sleep apnea, a condition affecting millions of Americans.

SEE ALSO: Apple Event 2024: Everything announced, including iPhone 16, Apple Watch Series 10

The sleep apnea monitor utilizes the device's accelerometer, which detects "real-time, motion-based" data to monitor when a user is having a period of disturbed or restless sleep. Combined with other real time health sensors, the watch will then notify wearers if it detects "consistent signs of moderate to severe sleep apnea," as well as resources for consulting a physician.  

It will be accessible on Apple Watch Series 10, Series 9, and Ultra 2.

Bloomberg's Mark Gurman first leaked the announcement the night before the company's big event, but rumors of the feature have been circulating since last year. At that time, industry insiders believed the Apple Watch could be expanding its health sensors to cover not just sleep apnea, but also diabetes and blood pressure monitoring. It appears mastering sleep is the device's first frontier.

Apple says it's new feature will receive full approval from the FDA and other regulatory bodies soon, and will be available across 150 countries and regions this month, including the U.S., Europe, and Japan.

In February, Samsung introduced the first FDA-approved sleep apnea tracker for its new Galaxy Watch series.

The company is expected to showcase a number of new products at a two-hour event.

Apple events typically come with lots of news — and the Sept. 2024 "Glowtime" event on Monday delivered. The marquee event from the tech giant promised the new iPhone 16, Apple Watch Series 10, and more.

There's almost too much to track when it comes to these big events. But we've got you covered.

Here's everything Apple announced and what you need to know, as well as links to in-depth coverage from the Mashable team.

Apple Watch Series 10

The tech giant announced the latest edition of its popular smart watch, while adding black and rose-gold colorways. Apple said the Series 10 was significantly lighter thinner without sacrificing performance. It also apparently has a better speaker for any sicko playing music through their Apple Watch.

Tweet may have been deleted Apple Watch Ultra 2 ... gets a new color

There was an update to Apple Watch Ultra but not an entirely new watch. Instead, we got a satin black variation of eht Ultra 2, which looked cool but, you know, was the same watch.

Tweet may have been deleted

This story is developing and will be updated...

Mashable's currently on the ground in Cupertino for the Sept. 9 "Glowtime" Apple event. Check out our live blog to keep track of all things iPhone 16 (and more) before, during, and after the event.

Check out the best Amazon deals of the day as of Sept. 9: OUR TOP PICK Amazon Fire HD 10 tablet $89.99 at Amazon (save $50) Get Deal BEST APPLE DEAL Apple Watch Ultra 2 (GPS + Cellular, 49mm) $689 at Amazon (save $110) Get Deal BEST DYSON DEAL Dyson Pure Cool TP4B $349.99 at Amazon (save $200) Get Deal BEST SMARTHOME DEAL Amazon Echo (4th gen) $64.99 at Amazon (save $35) Get Deal BEST SHARK DEAL Shark IZ631H Cordless Pro Vacuum $219.99 at Amazon (save $130) Get Deal

Another week brings another handpicked set of deals at Amazon. Whether you're an Amazon device admirer, an Apple addict, or you're just looking to score some savings on top tech in general, we've got a deal (or two) for you on Sept. 9.

Here are our top picks for the best Amazon deals of the day. If none of these particularly speak to you, keep an eye out this week for brand new selections each day.

Our top pick Opens in a new window Credit: Amazon Amazon Fire HD 10 tablet (32GB) $89.99 at Amazon
$139.99 Save $50.00 Get Deal

The Amazon Fire HD 10 tablet is back on sale as of Sept. 9 for $89.99. That's 36% in savings, which isn't as jaw-dropping as the record-low $74.99 from Prime Day, but it still a great deal. If you're looking for a no frills tablet to browse social media, watch your favorite shows, answer a few emails, and do other daily tasks, the Fire HD 10 will suit you just fine. It's "lighter and faster than its predecessors, with a long battery life and vivid picture that makes it great for on-the-go entertainment," Mashable reviewer SaVanna Shoemaker wrote in her review of the tablet.

Opens in a new window Credit: Apple Apple Watch Ultra 2 (GPS + Cellular, 49mm) $689.00 at Amazon
$799.00 Save $110.00 Get Deal

Rumors are swirling about a potential Apple Watch Ultra 3 drop or a new iteration of the Ultra 2. Either way, Amazon has taken the opportunity to discount the current Apple Watch Ultra 2 model with GPS and cellular connectivity to a new record-low $689. That's a savings of $110. The Ultra 2 sports a titanium case that's more durable and slightly larger than the Series 9. It also features built-in LTE, a programmable action button, a depth gauge, a water temperature sensor, an emergency siren, and double the battery power of the Series 9. At the time of writing, only the blue and orange ocean bands are still available at this price.

Opens in a new window Credit: Dyson Dyson Pure Cool TP4B $349.99 at Amazon
$549.99 Save $200.00 Get Deal

As of Sept. 9, the Dyson Pure Cool is back down to its record-low $349.99. That's 36% in savings. It offers air purifying along with cooling or purifying on its own, so it can be used year round. A built-in sensor automatically reports pollution in real time and senses and reacts to changes in air quality, removing 99.97 percent of particles as small as 0.3 microns. We haven't had the chance to test out this exact model, but we tested the similar Pure Cool TP04 and found that "the effortless experience and peace of mind justify the cost."

Opens in a new window Credit: Amazon Amazon Echo (4th gen) $64.99 at Amazon
$99.99 Save $35.00 Get Deal

At just $64.99, the fourth-generation Amazon Echo is just $10 shy of the lowest price we've seen this year. A sleek, simple little speaker that responds to your voice commands, the Echo is one of the best ways to introduce Alexa's smart home capabilities into your household. It delivers premium Dolby sound whether you're jamming to playlists or just asking about the weather. Plus, you can connect other smart gadgets to it and control them all using the Echo as a central hub. While it's older than the similarly simple yet powerful Echo Dot, the fourth generation Echo is larger and has better sound quality overall.

Opens in a new window Credit: Shark Shark IZ631H Cordless Pro Vacuum $219.99 at Amazon
$349.99 Save $130.00 Get Deal

Need a vacuum upgrade? The Shark Cordless Pro is down to its lowest price ever — just $219.99 at Amazon. It features a 0.25 gallon bin size, up to 60 minutes of runtime, a flexible silicone Powerfins Nozzle that digs deep into carpets, and the ability to convert to a cordless hand vac for more flexible cleaning. The only downside is that delivery might take a bit longer than Prime usually does, but it's still worth the wait for 37% in savings.

None of these deals catching your eye? Check out Amazon's daily deals for even more savings.

SAVE $100+: As of Sept 9, score $100 or more off a brand-new iPhone before the Apple event. Shop now to find the best offers on all iPhone models.

Our top picks: Best iPhone deal overall Apple iPhone 13 (128GB) $549.99 at Best Buy (save $80) Get Deal Best runner-up iPhone deal Apple iPhone 14 Plus (128GB) $579.99 at Best Buy (save $250 ) Get Deal Cheapest iPhone deal Renewed Apple iPhone 12 (64GB) $287 at Amazon (save $110.76) Get Deal

Apple’s hosting another Apple event titled “It’s Glowtime" today at 10 a.m. PST/1 p.m. EST. While we don't know exactly what they'll announce, rumors suggest the event could feature the new iPhone 16, new Apple Watch models (the Series 10 and Ultra 3), and the AirPods 4.

SEE ALSO: How to watch the Apple event livestream today as iPhone 16, Apple Watch 10 announced

In the run-up to the event, retailers have been discounting iPhones and other Apple products to clear out inventory. Here are the best deals we could find:

Best iPhone deal overall Opens in a new window Credit: Apple Our pick: Apple iPhone 13 (128GB) $549.99 at Best Buy
$629.99 Save $80.00 Get Deal Why we like it

You can get an unlocked Apple iPhone 13 (128GB) from Best Buy for $549.99. That’s $80 off the listing price, or, if you have an eligible trade-in, you can get an additional $225 off. You’ll also get three months of Apple TV+, three months of Apple Fitness+, and three months of Apple Music with your purchase.

The iPhone 13 has a 6.1-inch Super Retina XDR display, a dual-camera system, and Apple's A15 Bionic chip. It’s not the latest and greatest, but it’s still a powerful and functional iPhone that should hold up for a few more years.

Best runner-up iPhone deal Opens in a new window Credit: Apple Our pick: Apple iPhone 14 Plus (128GB) $579.99 at Best Buy
$829.99 Save $250.00 Get Deal Why we like it

The Apple iPhone 14 Plus (128GB) is on sale at Best Buy for $579.99, down from the usual $829.99. If you don’t mind a bigger screen, the 14 Plus might be a better long-term investment over the iPhone 13. With a trade-in, you can get an extra $365 off (depending on your device).

This iPhone has a 6.7-inch Super Retina XDR display, so it’s only slightly bigger than the 6.1-inch iPhone 13. It has an action mode for smooth video capture, an all-day battery life (up to 26 hours of video playback), and the A15 Bionic chip.

Cheapest iPhone deal Opens in a new window Credit: Apple Our pick: Renewed Apple iPhone 12 (64GB) $278.00 at Amazon
$397.76 Save $119.76 Get Deal Why we like it

If you need an iPhone and you’re not too picky about the model, Amazon has a renewed Apple iPhone 12 (64GB) for $278, down from $397.76. Yes, this means it’s a used iPhone, but Amazon’s pretty good about vetting and inspecting them before reselling them.

This phone runs on iOS 16, has 10 hours of battery life, and an OLED 6.1-inch display. It’s not scratch-resistant like the iPhone 13 and 14 models, but it's still a good deal if you're on a tight budget.

SAVE UP TO $90: New Apple AirPods are likely on their way, but you can find deals on current models now. Shop a variety of models, including AirPods Max down to $459, saving you $90 for 16% off.

Best Apple AirPod deal Best AirPod (2nd gen) deal Apple AirPods (2nd gen) $89.99 at Amazon (Save $40) Get Deal Best AirPod (3rd gen) deal Apple AirPods (3rd gen) Save $149 at B&H Video (Save $20) Get Deal Best AirPod Max deal Apple AirPod Max $459 at Amazon (Save $90) Get Deal

Apple's September 9, "It's Glowtime" event is just around the corner, and the rumors are flying about what's to come. New iPhones, Apple Watches, and AirPods are expected. There's even word this morning that AirPod Max headphones are getting an upgrade. While we won't know all the details until the event kicks off, we do know that some AirPods models are currently on sale.

Keep in mind, these aren't the best prices we've ever seen on AirPods, but they're perfectly fine. We can sense that new AirPods are coming — the AirPods Pro page on Amazon is only showing reseller options— so prices are in flux and that means there's no guarantee that discounts will remain. If you're anxious to get a pair of AirPods and don't want to pay full price, here are the best Apple AirPod deals to shop now.

Best AirPod (2nd gen) deal Opens in a new window Credit: Apple Apple AirPod (2nd gen) $89.00 at Amazon
$129.00 Save $40.00 Get Deal Why we like it

The Apple AirPods (2nd gen) are the ideal starter headphones. With a delightfully compact case, they can be tucked into pockets and bags so you always have access on the go. The biggest perk is their seamless connection to iPhones. Unlike other headphones, there's no button you have to press to get a Bluetooth connection. All you have to do is open the case, and they magically connect within seconds. These don't feature noise cancellation, but they're nonetheless fantastic.

Currently, you can find Apple AirPods (2nd gen) on sale at Amazon for $89, saving a sweet $40. It's about $20 more than their lowest price ever, but the current 31% savings isn't bad.

Best Apple AirPod (3rd generation) deal Opens in a new window Credit: Apple Apple AirPods (3rd gen) $149.00 at B&H Photo
$169.00 Save $20.00 Get Deal Why we like it

If you want a little more from your AirPods, look to the 3rd generation model. While these still don't feature active noise cancellation, the audio quality they offer is a significant upgrade from the 2nd gen model. In the AirPods (3rd gen), you'll receive spatial audio that tracks sound and is even compatible with Dolby Atmos.

You can find them at B&H Photo for $149, knocking $20 off the price for 12% off. This is a rare deal, considering even Amazon is currently selling the AirPods (3rd gen) for full price.

Best AirPods Max deal Opens in a new window Credit: Apple Apple AirPods Max $459.00 at Amazon
$549.00 Save $90.00 Get Deal Why we like it

The vast market of over-the-ear headphones includes stellar options when it comes to comfort and audio quality, but it's hard to deny the popularity of Apple's AirPod Max headphones. Their futuristic and colorful design makes them fun to wear, and like all AirPods, their ease of connectivity is exceptional. But one thing about these headphones — we've never loved their $549 price tag.

So if you're going to buy Apple AirPods Max, buy them on sale. Currently, you can find them for $459 at Amazon, which saves you $90 for 16% off.

Mashable is currently on the ground in Cupertino for the Sept. 9 "Glowtime" Apple event. Check out our live blog to keep track of all things AirPods before, during, and after the event.

Best Apple Watch deals ahead of Monday's event Best Series 9 deal Apple Watch Series 9 (41mm, GPS) $299 at Amazon (Save $100) Get Deal Best SE deal Apple Watch SE (Second generation, 40mm, GPS) $189 at Amazon (Save $60) Get Deal Best Ultra deal Apple Watch Ultra 2 (49mm, GPS + cellular) $689 at Amazon (Save $110) Get Deal

It's officially the day of Apple's September event, dubbed "It's Glowtime," and we're anticipating announcements for new iPhones, AirPods, and Apple Watches. And what's a day all about new releases without spotting a few deals on older models?

SEE ALSO: Apple Store is down ahead of big iPhone event

So far, the Apple Watch is delivering on that front, with markdowns up to $150 off on the Series 9 and $110 on the Ultra 2. Considering we're expecting to see at least a Series 10 announcement at this event, as well as a possible Ultra 3 upgrade, this discounts are expected and very much welcome.

To find the best Apple Watch deals available ahead of today's event, check out our list of top picks below. Interested in more of the best Apple deals overall? We've got you covered, too.

Best Apple Watch Series 9 deal Opens in a new window Credit: Apple Apple Watch Series 9 (41mm, GPS) $299.00 at Amazon
$399.00 Save $100.00 Get Deal Why we like it

Check out our full review on the Apple Watch Series 9.

It's not the first time we've seen the Series 9 hit this price, but with the Series 10 on the horizon, it may be one of the last. This $100 markdown puts this watch $20 away from its lowest price ever, and offers a solid all-around experience of fitness features, great battery life, and a wonderfully bright and dim display to take you from day to night. If getting the latest and greatest isn't so much your speed, this is a good deal to move on. If you're into having cellular capabilities on your smartwatch, we recommend going for either of the below deals on the cellular capable models, which Walmart has for $150 off.

More Apple Watch Series 9 deals

• Apple Watch Series 9 (45mm, GPS) — $329 $429 (save $100)

• Apple Watch Series 9 (41mm, GPS + cellular) — $349 $499 (save $150)

• Apple Watch Series 9 (45mm, GPS + cellular) — $379 $529 (save $150)

Best Apple Watch SE deal Opens in a new window Credit: Apple Apple Watch SE (Second generation, 40mm, GPS) $189.00 at Amazon
$249.00 Save $60.00 Get Deal Why we like it

There was once a time where seeing an Apple Watch SE under $200 was rare, but that time has long passed. So much so, in fact, that this $189 sale price has basically been this watch's list price for about the past couple months. Still, for anyone who's looking for just the basics — we're talking no Double Tap, no always-on display, a smaller watch face, and fitness features that extend to basically a heart rate monitor and ECG app — this watch remains an excellent value.

More Apple Watch SE deals

• Apple Watch SE (Second generation, 40mm, GPS) — $189 $249 (save $60)

• Apple Watch SE (Second generation, 44mm, GPS) — $219 $279 (save $60)

Best Apple Watch Ultra deal Opens in a new window Credit: Apple Apple Watch Ultra 2 (49mm, GPS + cellular) $689.00 at Amazon
$799.00 Save $110.00 Get Deal Why we like it

For many people, the Apple Watch Ultra 2 actually offers much, much more than needed, meaning that even this $110 markdown doesn't make it a good enough reason to grab it. However, if you would feel comfortable calling yourself an intense outdoorsy type — like someone who might need up to 100 meters of water resistance, a corrosion-resistant titanium watch case, 36 hours of battery life, and 3,000 nits of brightness on a display for all the time in the sun you'll be spending — then springing for this watch might very well be worth it for you. However, Apple is also rumored to be announcing an Ultra Watch 3 in the near future.

More Apple Watch Ultra deals

• Renewed Apple Watch Ultra (49mm, GPS + cellular) — $499.95 $559 (save $59.05)